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Walk-Through Videos: “Elevate Your Hotel’s Appeal”
Reading Time: 7 minutesIntroducing Walk-Through Videos with Sunweb Group. At Sunweb Group, we believe these immersive experiences are the ideal way to elevate your hotel's appeal and create a lasting impression on travelers. Discover it here....
Sunweb rocks the airwaves
Reading Time: 3 minutesLast week the public broadcaster published the top 10 of most liked radio commercials of 2022. And guess what? Sunweb is part of this elite list. Something to be proud of as it was an entirely in-house production....
Airtours becomes part of Sunweb Group
Reading Time: < 1 minuteSunweb Group recently acquired Sweden's fourth largest tour operator, Airtours. The acquisition strengthens our position in Sweden and is in line with our ambition to become one of the biggest holiday operators in the Nordic countries....
Sunweb Group continues investment in SAF with new Neste partnership
Reading Time: 2 minutesWe recently announced a partnership with Neste, the world's largest producer of sustainable aviation fuel (SAF) and diesel. We are Neste's first travel industry partner without its own planes that ...
Dutchman wants to go on holiday as often as possible, and likes to stay in Europe
Reading Time: 3 minutesTravel organisation Eliza was here researched the travel plans of 2,000 Dutch people and found out that the majority would like to go abroad....
Creating a more sustainable travel offering with European Sleeper
Reading Time: 2 minutesTo make sustainable and relaxed train travel more attractive to a wider audience, we teamed up with European sleeper. ...
Eliza was here lands in the UK!
Reading Time: 2 minutesWe are very excited to introduce the UK to Eliza was here and take new customers to new places. We love uncovering the best destinations to give people the trip of a lifetime and help people find what they weren’t looking for....
Flemish people spend 70% of their audio time on live radio
Reading Time: 2 minutesThe audio market is in full evolution.This is the conclusion of the Audio Time Study that charts the audio consumption of Belgians...
Soniq Branding Awards Belgium: and the winner is….
Reading Time: 4 minutesThe award for SONIC BRANDING honours brands that stand out for their use of sound to define a brand or communicate its core values. Sunweb got nominated. Did we win? Read all about it....
Wout (27) is Homo Universalis and can travel for free with Sunweb for one year.
Reading Time: 2 minutesSince 10 February, Wout Vanroose from Leuven (BE) may call himself Homo Universalis and wins a year of free travel with Sunweb....
At Sunweb Group, we create lifetime memories
Reading Time: 4 minutesAt Sunweb Group, we believe that everyone deserves a great holiday. Because we know how important it is to take the time to recharge, unwind and put everyday life on pause. All brands are centered around that objective. ...
Eliza’s new discovery: the Azores islands
Reading Time: 3 minutesThe Azores islands, a unique, secluded and tropical paradise in the middle of the Atlantic ocean is being offered by Eliza was here. Imagine finding yourself in this tropical paradise. Discover it here....
What Palladium Group and Sunweb Group have in common
Reading Time: 4 minutesWe had the honour to get a sneak peek into the marketing kitchen of Palladium. Oh boy, that was really fun. And wanna know what? We have a lot incommon. Curious?...
How to increase the conversion rate of your hotel
Reading Time: 6 minutesWe challenged our print partners on their conversion promises and this is the solution The Telegraph in The Netherlands came up with....
Qmusic Summer Memory
Reading Time: 5 minutesYou probably remember that one summer hit that brings back great memories. Q-music and Sunweb got together on this concept and created this stunning activation on live radio....
Why TV sponsoring?
Reading Time: 5 minutesResearch has shown that a billboard TV campaign that links a brand and its message to a station's programs increases brand awareness by 52%. We analysed it and came to a conclusion....
Creative partnership Radio 2
Reading Time: 2 minutesSunweb joined Radio 2 Vlaanderen in a creative partnership around the yearly top 2000 list at the end of the year....
Sunweb Deletes Fake Photos
Reading Time: 3 minutesSunweb will be the first travel organization in Europe to stop using staged photos and videos in its advertising. No more meaningless images of exquisite beaches or fake families next to the infinity pool....
How to surprise a customer?
Reading Time: 5 minutesWe want to surprise our customers throughout the year. And that’s why we developed a concept: creating memories, the movies. In these films we surprise our clients in an original way far away from any vacation....
About #creatingmemories
Reading Time: 4 minutesSince 2016, Sunweb signs off its communication with the baseline #creatingmemories. But what’s behind those two words? Read all about it here....
The power of TV advertising
Reading Time: 2 minutesSometimes you hear these theories that “traditional media†and linear TV are dead. That is absolutely not the case. Why do we say that? Because we have experienced it. ...
The Holiday Pilot
Reading Time: 5 minutesThe holiday pilot was organized by Sunweb Group and Transavia, in cooperation with Mitsis Hotels at the request of the Dutch government. On 12 April, 188 guests were warmly welcomed by the staff of Mitsis Grand Hotel....
Counting down with Sunweb
Reading Time: 4 minutesThe longer the virus is here, the longer we are caring about our freedom. We can live with the temporary pause button. To hold the button, we are in the need of a perspective. We deserve a holiday. We need a holiday. And a campaign....
Transavia
Reading Time: 4 minutesSunweb Group and Transavia have strengthened their cooperation by signing a contract for a substantial number of seats for Sunweb holidays in the coming summer period. In addition, they are working on the development to set up a corona-free travel corridor...
Book with TUI
Reading Time: 3 minutesWhat happens if you make an advert calling everybody to book with your closest competitor? Well you get a lot of attention. Read all about the story here. A nice to know fact: this campaign was set-up in three days....